To What Extent Do Employers Truly Understand Employee Needs?

To What Extent Do Employers Truly Understand Employee Needs?

Recruiting and retaining the best workers is one of the biggest issues facing companies and business owners today. It may seem simple, but any employer will tell you that these tasks require the greatest amount of time and have the most influence on company outcomes. After you've found the right individuals, how do you keep them around?
Starting with knowing what your employees desire from their workplace seems like a sensible move. Ultimately, if you know what your staff wants, all you have to do is give it to them, and everything will work out. Although data indicates that businesses struggle to ascertain what their employees truly desire, this is a fantastic theory none the less. Actually, there is a big difference in the importance that employees attribute to certain items and the importance that employers place on the same things.

The Labor Relations Institute of New York published this poll for the first time in 1946's Foreman Facts, and Lawrence Lindahl repeated it in 1949's Personnel magazine. Since then, Ken Kovach (1980), Valerie Wilson, Achievers International (1988), Bob Nelson, Blanchard Training & Development (1991), and Sheryl & Don Grimme, GHR Training Solutions (1997-2001) have all reproduced this study with comparable outcomes.
Employees and managers/owners scored a list of ten criteria considerably differently when asked to do so:

What Workers Are Wishing For What Managers Believe and What Their Staff Wants

1 Sincere gratitude for the work completed high pay
Sense of being "part" of things Workplace Safety
Three sympathetic assistance with prospects for growth and promotion
private matters
4. Security of Employment favourable working circumstances
5 Fair pay Six intriguing pieces of work Individual allegiance to employees
Seven prospects for growth and promotion judicious discipline
8 Individual allegiance to employees Complete gratitude for the task completed
9. Convenient working environment sympathetic assistance with private matters
10 Vigorous self-control having a "part" in everything


What does this entail for managers and employers in the modern business world?
Giving your staff frequent back rubs will greatly increase their job satisfaction. Fortunately, financial gain isn't the only factor.
WHAT THEY SAY THEY WANT (in chronological sequence)
1. Complete gratitude for tasks completed 2. A sense of being a part of things 3. Compassionate assistance with personal matters
4. Work stability 5. Competitive pay 6. Engaging work 7. Possibilities for advancement and development
8. Individual allegiance to employees 9. Adequate working environments
10. Firm discipline

THINGS MANAGERS FEEL WORKERS WOULD LIKE (in order)
1. Competitive pay
2. Job security 3. Opportunities for advancement and growth
4. Convenient working environment
5. Engaging job; 6. Individual commitment to employees; 7. Shrewd discipline
8. Complete gratitude for completed work 9. Compassionate assistance with personal matters
10. Sense of being "part" of things

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